Wednesday, July 27, 2011

Industrial Designs: Prevent Competitors From Stealing Your Products

By Mavic Reyes


Did you notice how quick gadget designs change nowadays? Every now and then, producers of gadgets release new designs which greatly varies from previous models. Indeed, there's no stopping corporations and designers in creating industrial designs which benefit and get the attention of consumers.

The importance of a product's visual aspect must not be ignored. The attractiveness of a product adds up to its profitability; this is what industrial design is about. It pertains to the physical appearance of an object that increases its profitability. Industrial designs rake in millions for a company, that's why businesses invest on research and development to create industrial designs which will keep them competitive or catapult them to the top.

While most companies and designers work hard to come up with original products, others create substandard replicas of these supposedly unique creations. Yes, others can imitate your design! Furthermore, since these imitators did not spend on the research and development of the product, they sell it at a cheaper price which translates to lost earnings for you.

Register your industrial designs to stop others from imitating them. By registering your design, you save your product's original appearance and quality. It also assures that the inventor gets the recognition he deserves and his fair share of earnings from the sales of the item. Finally, industrial design registration ensures that buyers get their money's worth by purchasing items which are products of proper research.

You can file an application with the World Intellectual Property Organization (WIPO) to protect your industrial design from imitators in all the WIPO participating nations. You may also choose to register your design in your chosen country like Singapore or Malaysia. It would be best to get the service of an intellectual property agent to help you in ensuring that the product of your hard work and brilliant mind is registered. Note that industrial designs do not just refer to the aesthetic appearance of electronic objects but also include that of furniture, jewelry, cars, and wardrobes.

Inventors create industrial designs which make life simpler for everyone. Hence, it is just but right to give them credit and ensure that they harvest the full benefits of their hard work.




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