Sunday, July 17, 2011

Basic Elements of Web Design

By Dmitry Vasenyov


The main principles and elements that are involved into web design will help you to put together different design elements to come up with an effective and attractive website. It is necessary for you to know that web design is not just about slapping HTML tags on the web page, but it also involves the use of principles to build a useful and pleasing design. To build effective and attractive web design it is necessary to bear in mind the following elements:

- Balance

Web design balance is the equal distribution of the light and heavy elements on a web page. Balance in web design is focused in your page layout. It is important to achieve visual balance on your web design all throughout the page, and not only in the initial view. Your web design company could suggest you to center the text as well as all the other elements on your page.

- Contrast

Web design contrast is more than just about black and white and colors. As well it involves contrasting sizes, shapes and textures. You are able to take advantage of contrast by changing weight and front size to provide textual contrast and varying sizes of elements and images.

- Emphasis

You need to know that web design emphasis usually involves the main points where the eye is drawn into a design. One of the major mistakes that your web designer could warn you not to make is to have everything in the design stand out. You need to remember that if everything in the design is equally emphasized, then the page will tend to look too busy and could end up unattractive. However it is necessary for you to focus on creating a visual hierarchy in the web design. In other words, it is necessary for you to put emphasis on the proper elements.




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