Saturday, March 12, 2011

Are You Using PopUps To Build Your Email List?

By Allison Maynard


One thing about internet marketing that is pretty incredible is how far-reaching it has shown itself to be among the populace. Considering that it can affect a lot of people, you may have seen someone you know speak about it.

Everybody has a reasonable idea about what is doable with it. But when you can discover all you can and learn, then you will find oneself in a greater position. The rest of this article will increase your awareness of internet marketing.

You've made a decision that you want to learn about something, so you do a Yahoo and google search. You then pick out one of the results that Google offers and click on it. Then, if the page loads, you get a big surprise. Instead of being given helpful content that could help you find out more about your subject, you are presented with a pop up. The pop-up is an infuriating advertising campaign and no matter how many times you try to close it, it won't go away--unless you supply it your e-mail address. Eventually you are so irritated that you just close down your internet browser entirely. The site operator has won!

So many people loathe pop ups-and with good reason. They are seriously annoying. They intrude on what you're endeavoring to do. If they play audio they might get you in trouble with your employer (or anybody else in the room). They offer outrageous things. They need your personal info if you want them to go away. Some of them actually deploy malware and cookies into your computer. There aren't a lot of folks who actually like to be confronted by these annoying things but so many IMers insist on using them. Why is this?

Of course that doesn't mean that those same IMers ought to keep using them. What kind of value is there to an e-mail address that is exclusively given under duress? Usually what happens is the person just opts back out of your list as soon as they receive the first e-mail from you or maybe your company. Can your traffic be of high quality when most of it clicks out of your website because they are offended by the pop ups assaulting them? Of course you want to earn a living but really--is that the only way to do it? Can't there be another alternative available to folks who want to create e-mail lists and sell products?

The real truth is this: if you have a fantastic product and you can present it in a good light, you won't have to use a pop up. Concentrate first on creating a high quality product so that you won't have to depend on an annoying pop up to get the job done for you. Create a persuasive sales page or splash page. Make your subject material and copy so strong that it can grab your reader's attention so hard that it never has to let go. Here's the truth: Online marketers only get success and money on the net if the product that has been created is actually valuable. No pop-up ad will ever have the ability to upgrade the true value of a product.

The simple fact is actually this: if you have a good product or service, you aren't going to need a pop up if you can present that product well. Work hard at creating a good solution so that you won't have to deal with the frustrating pop ups to do your job for you. Create the sales and splash pages in a persuasive tone. Grab the reader's interest then never give it back using just the power behind your copy and site content. The simple truth is that Web marketers only find success and online revenue when they make products that others are going to find valuable. No pop up ad can actually change the actual value of your product.

We only wanted to give you a taste of what can be found on this subject. It is tough to really discover all there is to know about internet marketing because we know how busy you are. If you are operating from a solid base of information that is accurate, then you will be more pleased with your results. A lot of people see the mountains of info online and they get intimidated in a short time.




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