In order for you to grow your list and your business, here are some hot list-building tips.
Offer an outstanding gift or bonus for subscriptions. There was a time when any kind of a free gift or bonus was enough in order to get subscribers. There were many cases in which no bribe was needed at all. However, because spam increased and as more and more marketers began to send emails and ezines, prospects start to be more discerning about whom they gave their email address to.
You must offer an irresistible deal for subscribers in order to be really successful in your list-building efforts. Sometimes, if people are interested enough in your topic, they will sign up for your ezine or course. But most of the time, what you need to prove to subscribers is that you are serious about creating a relationship with them. Providing them with solid content at the beginning and not advertisements is what this means. Offering a free course as well as a free report or some other combination is what this may mean in some cases. Just try to do what you can to get that subscriber on your list.
Opt-in boxes in your sales letter or home page is what you can also add. Having your home page be dedicated to your opt-in list as a lead-capture page would be considered as the best case scenario. But if you won't, or can't, do that, put your opt-in subscription box on your page as many times as you can. Ideally, you want it at the top, in the middle, and at the bottom. The client may become more captivated in your topic as he or she reads your sales page. The more times he or she sees your opt-in box, then there will be a greater chance that they will leave their email for your to communicate with them.
Build your list virally. Write a free report on a useful topic (making sure to put your website in the report), visit the forums, and offer to give your report to anyone who wants it. Because good marketers are always looking for good content to share with their list and they don't usually care where it comes from, then marketers will take you up on your offer. Once a marketer gives your report to their list, your website will then be viewed by a lot of people who read the report and visited by many.
If you follow these tips, your list will grow and will become like gold for you.
Offer an outstanding gift or bonus for subscriptions. There was a time when any kind of a free gift or bonus was enough in order to get subscribers. There were many cases in which no bribe was needed at all. However, because spam increased and as more and more marketers began to send emails and ezines, prospects start to be more discerning about whom they gave their email address to.
You must offer an irresistible deal for subscribers in order to be really successful in your list-building efforts. Sometimes, if people are interested enough in your topic, they will sign up for your ezine or course. But most of the time, what you need to prove to subscribers is that you are serious about creating a relationship with them. Providing them with solid content at the beginning and not advertisements is what this means. Offering a free course as well as a free report or some other combination is what this may mean in some cases. Just try to do what you can to get that subscriber on your list.
Opt-in boxes in your sales letter or home page is what you can also add. Having your home page be dedicated to your opt-in list as a lead-capture page would be considered as the best case scenario. But if you won't, or can't, do that, put your opt-in subscription box on your page as many times as you can. Ideally, you want it at the top, in the middle, and at the bottom. The client may become more captivated in your topic as he or she reads your sales page. The more times he or she sees your opt-in box, then there will be a greater chance that they will leave their email for your to communicate with them.
Build your list virally. Write a free report on a useful topic (making sure to put your website in the report), visit the forums, and offer to give your report to anyone who wants it. Because good marketers are always looking for good content to share with their list and they don't usually care where it comes from, then marketers will take you up on your offer. Once a marketer gives your report to their list, your website will then be viewed by a lot of people who read the report and visited by many.
If you follow these tips, your list will grow and will become like gold for you.
No comments:
Post a Comment