Friday, September 14, 2012

Careers In The Fast Moving Consumer Goods Industry

By Louise Adams


What does FMCG mean?

The phrase FMCG means retail goods which are generally 'used up' quickly over a number of days or weeks. The term FMCG stands for fast moving consumer goods. The term FMCG contrasts to major appliances or durable goods such as kitchen appliances and other goods which are generally not replaced within one year.

Fast Moving Consumer Goods have a very short shelf life due to two reasons in particular. The first reason relates to the fact consumers need the goods quickly and frequently, the second is that the goods are often highly perishable therefore they need to be replaced quickly.

Fast moving consumer goods always have an extremely short shelf life and therefore certain types of consumer goods such as foods (meat, dairy, fruit, veg) and toiletries and alcohol as well as cleaning products have a fast turnaround.

When asked to describe what FMCG are customers usually describe them as being objects that need replacing frequently, are inexpensive and not big purchases that require lots of thought.

Marketing experts would describe FMCG as being high in volume, low in value and contribution margins, and having a quick turnaround.

If you are looking for a job within this industry then it makes good sense to register with a specialist recruitment consultant. Registering with a FMCG recruiter will give you access to jobs which you may not have already have come across. Often FMCG companies allow recruiters to work on vacancies on an exclusive basis meaning the jobs won't be advertised elsewhere.

Applying for a job through a recruiter gives you a much better chance of getting your CV noticed. Often there are hundreds of CV's sent for each job advertised these days so it can be difficult to ensure that your CV is going to be seen without working with a trusted recruiter.

If you are looking for a recruiter that specialises in this area look no further than Axis Search, visit our site today to apply for jobs.




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