During the course of this week, E3 will unfold and to say that it is a highly anticipated event would be nothing short of an understatement. It is when people who love tech - whether it is in regards to video games, computers, or what have you - can come together and enjoy the plethora of news offered by companies. However, how exactly can an Internet marketing firm look at E3? What is the value behind this event, specifically, and why do so many people get excited about it even after its first showing in 1995?
E3 is synonymous with popularity and very few will be able to say differently. Companies know all too well just how important it is to use this event as a platform for distribution of some of the greatest news possible, so important talking points will be saved until then. If there is a certain product you wish to expand upon, who is to say that the expansion in question won't sell consumers on it? E3 is when announcements are made and it's possible that sales can be decided on as well.
Of course, I have to wonder if E3 is still as important as it once was. During 1995, when E3 first came to the surface, social media was not a great focal point and any Internet marketing firm will be able to agree. There was no Facebook or Twitter to make use out of, so the only ways for the news to truly get around was through magazines or official websites. While these methods were fine for what they were, E3 was when the proverbial big guns were saved up.
E3 still has a tremendous amount of worth, though, according to firms such as fishbat. Keep in mind that with so many companies that have fan bases to take into account, the need for the biggest news stories is as strong as ever these days. Is it possible that every single business is going to have the same kinds of press conferences the size of Sony's or Microsoft's? It's unlikely but the fact that they have presences at E3 means that they have to work extra hard to get people excited about their products, as any Internet marketing firm can attest to.
For the second year in a row, Nintendo will not hold its own press conference at E3 like Sony and Microsoft but will instead distribute its news digitally. It's a strong method for the purpose of doing something different and given the fact that no other company has taken it upon itself to execute this sort of method, it makes sense from that standpoint. Even still, Nintendo will have a presence at E3 like other companies involved in the technological realm. It's just a matter of seeing which companies make the most of the most popular tech event in the world.
E3 is synonymous with popularity and very few will be able to say differently. Companies know all too well just how important it is to use this event as a platform for distribution of some of the greatest news possible, so important talking points will be saved until then. If there is a certain product you wish to expand upon, who is to say that the expansion in question won't sell consumers on it? E3 is when announcements are made and it's possible that sales can be decided on as well.
Of course, I have to wonder if E3 is still as important as it once was. During 1995, when E3 first came to the surface, social media was not a great focal point and any Internet marketing firm will be able to agree. There was no Facebook or Twitter to make use out of, so the only ways for the news to truly get around was through magazines or official websites. While these methods were fine for what they were, E3 was when the proverbial big guns were saved up.
E3 still has a tremendous amount of worth, though, according to firms such as fishbat. Keep in mind that with so many companies that have fan bases to take into account, the need for the biggest news stories is as strong as ever these days. Is it possible that every single business is going to have the same kinds of press conferences the size of Sony's or Microsoft's? It's unlikely but the fact that they have presences at E3 means that they have to work extra hard to get people excited about their products, as any Internet marketing firm can attest to.
For the second year in a row, Nintendo will not hold its own press conference at E3 like Sony and Microsoft but will instead distribute its news digitally. It's a strong method for the purpose of doing something different and given the fact that no other company has taken it upon itself to execute this sort of method, it makes sense from that standpoint. Even still, Nintendo will have a presence at E3 like other companies involved in the technological realm. It's just a matter of seeing which companies make the most of the most popular tech event in the world.
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If you'd care to hire an Internet marketing firm to bolster your efforts on the social media front, consult fishbat for details.. This article, E3 & The Perspective Of An Internet Marketing Firm has free reprint rights.
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