Tuesday, July 30, 2013

How To Successfully Maintain Your Popular Equine Services Website

By Aaron Stone


If you want your horse classifieds information site to remain a success, you need to dedicate yourself to spending the time and effort necessary to maintaining your site itself. Not adding new content on a consistent basis is a sure way to see those traffic numbers drop. We've put together some helpful suggestions for how you can grab a bigger share of the market and build up your rate of site hits.

To keep users satisfied enough to keep them coming back, always be prompt with communicating with them. Any questions they have should be thoroughly answered and any disputes should be resolved as soon as possible. This way you'll be avoiding negative PR which will damage your horse classifieds information site image. Regularly contacting them is also a plus by sending them newsletter and news feeds about the goings on of your site. This way they'll feel like they're in the loop.

You can attempt submitting interesting articles to newsletters and magazines as a way to make people aware of your horse classifieds information site. A link leading to your site should be included. Readers need to be able to connect with your site. This increases the chances for distribution. Having it republished by them will increase your rankings in search bringing in more traffic.

Your content should be fresh and relevant. Try to tie in current events to your content to benefit from the boost in traffic. Your visitors will appreciate the timeliness of your posts, as well. However, it's important that your tie the current events into the niche or topic of your horse classifieds information site.

It is normal for the links on a navigation bar to the page of the parent title of a set of pages. If there are obscure pages on a site on the navigation bar, this is space waster that could go to more important pages. It is essential that this is correct because you want the important information to be put upfront.

You have to make sure that your horse classifieds information site is found by people using search engines but not to have a lot of competitors on the list with you. Try to use keywords that are uncommon but still relate to your niche. That way you site will be the best classifieds website on the list of the search engine. If you use the most common keywords, they won't even see your site on the list.

Always have a FAQ section within your horse classifieds information site. After a few months you will know what the usual queries are and you can then compile them with answers into the FAQ section. This will also be extremely beneficial to the visitors as well as you will stop wasting time in answering repetitive questions.

With your industry or specialty area as your focal point, come up with either a day by day or weekly news brief. Doing this will keep your site fresh in the presence of major search engines and offers assistance while spreading a broad net so as to fish for top search engine positions.




About the Author:



No comments:

Post a Comment