Saturday, November 5, 2011

How Email Advertisements Generate Increased Web Traffic

By Dmitry Vasenyov


There is no matter what type of business you are trying to advertise for online, you will get nowhere without increasing web traffic to your website. Probably you have heard that email advertising is dead because people no longer read the spam messages that are thrown into their filtered boxes. However, you can reach millions of people through email advertisements without being classified as spammer.

It could be true that purchasing your own list of email addresses from different sources and sending bulk messages is a dead form of advertising, but not all email advertisement campaigns are done in this way. If you want to use email advertising as a part of your marketing strategy, you have to do it the no-spam way.

The major difference between a web traffic campaign that gets flagged as spam before it could be profitable and a successful email advertising campaign that reaches millions of people from all over the world every day is the source of that campaign.

For the beginning, forget sending email advertisements to absolutely every address you could purchase. Keep in mind that this will get you nowhere.

If you find a service that delivers email addresses for people who have actually asked for deals and promotions through email, you are not going to be classified as a spammer.

Email advertisements are able to drive a lot of web traffic because they allow you to reach millions of people on everyday basis. It is a fact in web advertising that you have to get your name in front of as many people as possible if you want to succeed.

Email advertisements are a good way to get your website and your promotions out there so millions of people can see them. The majority of those people will be really interested in what you are offering them and will click through to your website. And this is how your email advertisements will turn into real web traffic.




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