To say that marketing can be done in a number of ways is something that I have a hard time arguing against. Keep in mind that many different companies will be able to utilize some of the most effective channels out there, whether you are talking about television, newsprint, or radio. However, what about the usage of actual live locations that can be put into effect for the sake of live advertising? It's an idea that came to my attention recently and online marketing companies will be able to focus on it, too.
This has become an idea that came to my attention when I saw the way that "Carrie" has been able to be promoted. New York City has a small coffee shop that was put to use for the sake of a live prank, able to play out a Carrie-like scene all the while. Telekinesis, at least in the eyes of the patrons at that time, was carried out in front of them. It's apparent that this kind of occurrence can stir many emotions and translation into popularity on the Internet has been, to say the least, tremendous.
Take into consideration that there have been more than 25 million views, as of this article, making it one of the most successful marketing campaigns for a movie out there. I think that most people enjoy seeing an elaborate prank play out in front of them and being able to see how it was put together is something that cannot be overstated. Perhaps there is legitimate fear in that situation and individuals cannot help but to embrace it. That, to me, is the essence of horror and one that online marketing companies can claim is a viable one.
For those who believe that this is the first example of live marketing done for a movie, you would be mistaken as online marketing companies can point out other ones. The efforts that were made for the sake of "The Simpsons Movie" a number of years back showed that consumers can be attracted by advertising done on a large scale. I'm sure most people were intrigued by how Kwik-E Mart was able to take the place of 7-Eleven for a short period of time. Authorities like fishbat can support such movements.
Marketing will be done in a variety of ways, some of these efforts being more visible than others. However, I cannot argue against how live performances can be, or anything that will be able to change the way that we approach our day-to-day lives. Imagine being part of that coffee shop on the day of the prank; you probably would not have been able to tell your friends and family about it until after it became viral. That, to me, shows a uniquely effective way to go about advertising.
This has become an idea that came to my attention when I saw the way that "Carrie" has been able to be promoted. New York City has a small coffee shop that was put to use for the sake of a live prank, able to play out a Carrie-like scene all the while. Telekinesis, at least in the eyes of the patrons at that time, was carried out in front of them. It's apparent that this kind of occurrence can stir many emotions and translation into popularity on the Internet has been, to say the least, tremendous.
Take into consideration that there have been more than 25 million views, as of this article, making it one of the most successful marketing campaigns for a movie out there. I think that most people enjoy seeing an elaborate prank play out in front of them and being able to see how it was put together is something that cannot be overstated. Perhaps there is legitimate fear in that situation and individuals cannot help but to embrace it. That, to me, is the essence of horror and one that online marketing companies can claim is a viable one.
For those who believe that this is the first example of live marketing done for a movie, you would be mistaken as online marketing companies can point out other ones. The efforts that were made for the sake of "The Simpsons Movie" a number of years back showed that consumers can be attracted by advertising done on a large scale. I'm sure most people were intrigued by how Kwik-E Mart was able to take the place of 7-Eleven for a short period of time. Authorities like fishbat can support such movements.
Marketing will be done in a variety of ways, some of these efforts being more visible than others. However, I cannot argue against how live performances can be, or anything that will be able to change the way that we approach our day-to-day lives. Imagine being part of that coffee shop on the day of the prank; you probably would not have been able to tell your friends and family about it until after it became viral. That, to me, shows a uniquely effective way to go about advertising.
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Kindly consult fishbat if you would like more information about what online marketing can do for you.. This article, Live Marketing Looked At By Online Marketing Companies is released under a creative commons attribution license.
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