Video marketing is the act of making videos for the goal of publicizing your commercial message to your prospective customers. This post will discuss the good and bad of video marketing.
Producing and posting a video is not the only thing that has to be done; you also have to promote it on the internet so that your intended customers will see it. There are tons of video sharing sites out there (YouTube being the biggest), so you can choose to upload your videos on all these sites to get a targeted exposure. But this can be a time consuming process, especially if you're going to post your videos on a regular basis. An easier way to get this done would be to use video distribution services that can automatically upload your videos to all of the major video sharing sites. One of the most popular video distribution services happens to be Traffic Geyser. You can just submit your video to YouTube and then submit it all over the internet by using this service. Being able to reach a lot of internet viewers with just a click of the button has got to be the greatest reason for using this type of service. However, Traffic Geyser is a paid service, so if you're looking for a free alternative, then you can go for Tubemogul. No matter what service you choose, just keep in mind that the more your video spreads, the higher chance you will have of getting traffic. If you intend on using this service, it will give you positive results in the long run. Many people have this misconception that YouTube is enough, when there are many other sites that can be leveraged for the same purpose.
Apart from that, you can use the keyword in the transcript text of the video, since it is also spidered by the search engines. When you make it easier for the search engine spiders to know what your content is about, you improve your chances for getting ranked. Although there are numerous ways to get better website rankings, you have to treat videos a little different because you should pay attention to the text that is close to your video because the spiders aren't able to read what is actually inside your videos. A good deal of your websibe traffic will be provided by search engines, so make videos that are easy for them to see and recognize. An easy method for making sure that your video marketing is a hit is to always upload numerous videos. In order to have more ways for your targeted audience to remember you, you should always submit more than one video. There are thousands of videos that being submitted on a daily basis, so if you plan for your audience to remember you, you have to promote a lot of videos to beat the competition. Also, you make your chances better for seeing more traffic when there are numerous videos advertising your site. Plenty of new video marketers are not getting positive results because they are not making the effort to create plenty of videos. They just create one or two, upload it and then start wondering why they aren't seeing any traffic.
This is a good method for understanding your viewers and building a good relationship with them. You can interact with them through the comments and find out what they're looking for. This viewer feedback can aid you to create future videos, which should improve viewer response. Also, many times you will discover that some of the viewers that leave good feedback are good prospects for bonding relationships. So don't mess up and disable the comments. Taking care of spam is not difficult because these are community sites. Always acknowledge all video comments and use them to improve the quality of your new videos.
Yes, the thumbnail stand out. Yep, that's correct; the type of thumbnail that you put in your video can make or break your video's reception. This occurs because many people will open a video that has an thumbnail image that they like. But this doesn't mean that you should fool them with a misleading thumbnail. Your mission is to give them a thumbnail that describes your message, but also makes them interested.
All in all, video marketing is a quick and valid way to get targeted website traffic, if you apply it correctly.
Producing and posting a video is not the only thing that has to be done; you also have to promote it on the internet so that your intended customers will see it. There are tons of video sharing sites out there (YouTube being the biggest), so you can choose to upload your videos on all these sites to get a targeted exposure. But this can be a time consuming process, especially if you're going to post your videos on a regular basis. An easier way to get this done would be to use video distribution services that can automatically upload your videos to all of the major video sharing sites. One of the most popular video distribution services happens to be Traffic Geyser. You can just submit your video to YouTube and then submit it all over the internet by using this service. Being able to reach a lot of internet viewers with just a click of the button has got to be the greatest reason for using this type of service. However, Traffic Geyser is a paid service, so if you're looking for a free alternative, then you can go for Tubemogul. No matter what service you choose, just keep in mind that the more your video spreads, the higher chance you will have of getting traffic. If you intend on using this service, it will give you positive results in the long run. Many people have this misconception that YouTube is enough, when there are many other sites that can be leveraged for the same purpose.
Apart from that, you can use the keyword in the transcript text of the video, since it is also spidered by the search engines. When you make it easier for the search engine spiders to know what your content is about, you improve your chances for getting ranked. Although there are numerous ways to get better website rankings, you have to treat videos a little different because you should pay attention to the text that is close to your video because the spiders aren't able to read what is actually inside your videos. A good deal of your websibe traffic will be provided by search engines, so make videos that are easy for them to see and recognize. An easy method for making sure that your video marketing is a hit is to always upload numerous videos. In order to have more ways for your targeted audience to remember you, you should always submit more than one video. There are thousands of videos that being submitted on a daily basis, so if you plan for your audience to remember you, you have to promote a lot of videos to beat the competition. Also, you make your chances better for seeing more traffic when there are numerous videos advertising your site. Plenty of new video marketers are not getting positive results because they are not making the effort to create plenty of videos. They just create one or two, upload it and then start wondering why they aren't seeing any traffic.
This is a good method for understanding your viewers and building a good relationship with them. You can interact with them through the comments and find out what they're looking for. This viewer feedback can aid you to create future videos, which should improve viewer response. Also, many times you will discover that some of the viewers that leave good feedback are good prospects for bonding relationships. So don't mess up and disable the comments. Taking care of spam is not difficult because these are community sites. Always acknowledge all video comments and use them to improve the quality of your new videos.
Yes, the thumbnail stand out. Yep, that's correct; the type of thumbnail that you put in your video can make or break your video's reception. This occurs because many people will open a video that has an thumbnail image that they like. But this doesn't mean that you should fool them with a misleading thumbnail. Your mission is to give them a thumbnail that describes your message, but also makes them interested.
All in all, video marketing is a quick and valid way to get targeted website traffic, if you apply it correctly.
About the Author:
Wilson Resturbee is a well-known blogger who writes informative articles on different topics such as marketing, online business, home business, network marketing etc. Checkout his article on MLM Leads and on how to succeed in nuskin
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